
Branding
At the University of Cartagena, Colombia, a project designed for students who are passionate about unveiling and understanding colonial history between the sixteenth, seventeenth and eighteenth centuries is reborn. This program is created in response to the need to develop professional skills for the scientific assessment of history in the framework of a city that thrives off of its history.
The laboratory has become a space that expands the production of scientific material and encourages the dedication to learning. The branding we developed for this project exalts the importance of research through the metaphoric use of a door as the gateway to knowledge and the starting point that brings academic value one step closer.
Doors that open the way to understanding history.